Some New Vivitiv Brand Identities
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Home for a Hero Project
Vivitiv is proud to have created this mark for new initiative to assist homeless veterans and their families. The Home for a Hero project is a collaboration between the King County Housing Association, US Departments of Veterans Affairs, and Housing and Urban Development and WA State landlords to set aside housing stock, administer Housing Choice vouchers, provide eligible vets with move-in expenses, case management and support services.
New Logo Design for Cider Expert
Now that fall is here, we can officially announce that Vivitiv recently created a new logo for Cider Expert, an online community for cider drinkers and producers to discover, review and rate craft ciders. cider pubs, and tasting events around the globe.
Technology Institute 2015 Branding
Vivitiv was recently tasked with the development and implementation of a branding program for the Technology Institute, a biennial, invitation-only retreat that brings together leaders from Washington’s technology businesses, research institutions, education and government to address key public policy issues affecting the innovation community and economic competitiveness. We worked in concert with the fine people of the Technology Alliance to craft a program of print and digital materials used in advance of and during the retreat. Vivitiv also had a hand in formulating the 2015 tagline which drove the event discussion, An Open Forum on the Challenges Ahead. Photography by Walter Siegmond.
Brand Rollout for Old Car Seat New Life, a Child Safety Seat Recycling Program
Vivitiv worked with the advocacy organizations Cool Mom, Zero Waste Washington on the brand design of the Old Car Seat, New Life program. Vivitiv developed the visual language for this new program which included a logo design, the RecycleYourCarSeat.org website, tagline creation, informational brochures, and cards, wayfinding signage and event displays. Funded by a Public Participation Grant from the Washington State Department of Ecology, CoolMom and Zero Waste Washington are working together to tackle sustainability issues of children’s products, beginning with children’s car and booster seats by expanding reuse and recycling options. The campaign provides information for families to review, reuse and recycle car seats and an ever-growing network of partnership programs nationwide.
Volunteer Park Conservatory Centennial Logo
It’s not often we get to use ornate typefaces. Face it, there just aren’t that many opportunities where the use is appropriate. But when commissioned to design collateral for the Volunteer Park Conservatory Centennial this year, we knew a Victorian-style crest would add to their messaging. And type that was favored by sign painters in the early 1900s would be perfect for this mark.
The Conservatory, located in Olmstead designed Volunteer Park, was actually constructed from a kit by Hitchings Company of New York. (An ad for a residential greenhouse by Hitchings can be seen here.) The Conservatory was completed in 1912 and consists of 5 houses: The Cactus House, The Bromeliad House, The Palm House, The Fern House and The Seasonal House which changes, of course, seasonally.
What’s that you say? You haven’t been there recently? Here’s your opportunity to see the Haunted Conservatory lit up for a Halloween evening event, October 31, 5-8 pm. Winners of a pumpkin carving contest will be on display along with a fortune teller, cider and treats for all. It’s one of Ciscoe’s picks. While you’re there, support the Conservatory. Purchase a Centennial logo sticker in the gift shop!